Netflix has
revealed that it tracks piracy sites to help decide which TV series and films
it should add to its online streaming service.
The US firm gave
Prison Break as an example of one programme it had bought as a consequence of
using the strategy.
Media companies
have traditionally seen copyright infringement as a threat to their business.
However, some
programme-makers acknowledge there can be benefits.
Netflix's vice
president of content acquisition disclosed its use of the technique to
Tweakers, a Dutch news site covering the firm's launch in the Netherlands.
Netflix's chief
executive, Reed Hastings, had previously told the site that he believed his
video-on-demand product might discourage people from using BitTorrent piracy
sites because it was easier to use.
However, he
admitted that it would not dissuade everyone.
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