
Stallion NMN, a
division of Stallion Motors, in collaboration with Nissan Motor Company and
Nissan South Africa, is set to unfold a multimillion naira growth plan for
Nissan brand in Nigeria.
The event,
according to a statement issued by the company, promises to be exciting with
the unveiling of some Nissan vehicles often sighted online but scarcely seen at
local dealerships.
The plan is coming
as Usain Bolt, the world’s fastest sprinter, was named Nissan’s new brand
ambassador to reignite Nissan’s perceptive image.
This initiative,
according to the statement, is part of Nissan’s global mid-term objective,
‘Power 88’ intended to reposition and expose Nissan to customers in a
consolidated and comprehensive way, while also expanding Nissan’s influence in
new markets.
Power 88 is one of
Nissan’s mid-term business plan designed to signpost the way Nissan feels about
cars and the way people move through it with a new initiative to capture eight
per cent market share and eight per cent operating margins through Nissan’s
fuel efficient vehicles that are more thrifty, more beautiful, more inspiring
and more human than ever before.
Sports’
administrators and enthusiasts would also be delighted to hear Nissan Motor
Company’s plan to partner with facilitators of Africa foremost soccer fiesta –
African Cup of Nations.
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